About this course
Course Overview
This course has been designed to provide an indepth understanding of Cisco's Security Portfolio, with specific emphasis on the requirements for the Cisco Security Architecture Specialisation account manager role. Attendees will learn how to correctly position the products, articulate their value and influence key decision makers
Target Audience
Channel Partner Account Managers looking to enhance their Cisco Security Architecture knowledge and partners looking for Cisco Advanced Security Architecture Specialisation accreditation.
Course Objectives
After attending this course you should be able to:
- Understand the need for a Unified Security Framework
- Describe the components of the Cisco Security Solution.
- Recognize Customer Challenges and advise the correct solution for the business requirement
- Articulate Cisco's Value proposition
- Identify each of Cisco's 4 unique differentiators
- Understand the importance of Software Lifecyle Planning.
Course Content
Cisco Security Architecture
- Customer Challenges
- Trends and Business Drivers
- Value to the Business
- Future Cisco Unified Security Architecture
- Current Cisco Security Framework Elements
Cisco Security Architecture Solutions
- Content
- Network
- Access and Mobility
Customer Use Cases and Architecture Designs
- Use Case Scenarios: Small Business, Data Center, Advanced Projection, Mobile Access
- Customer Challenges
- Cisco Solutions and Architecture Designs
- Customer Objections
Building the Business Case
- Costs of Security Breaches
- Problems both Sellers and Cusctomers face
- Benefits of Selling Cisco Solutions
- Customer Cost Benefits of using Cisco Solutions
Value Propositions
- Decision Drivers for Key Customers
- Vlaue Proposition Solution Use Cases
- Differences between selling the Architecture and Individual Products
Competition
- What to Look for in a Security Solution Provider
- Cisco's Differentiator's
- Cisco's award-winning solutions
Licensing and Software Lifecycle Management
- License Options
- Software Lifecycle Framework: Activate, Adopt, Cross and Upsell, Asset Management, Renew
Cross Architecture Technology Solutions
- Cyber Threat Defence
- Secure Data Center
- Unified Access
- TrustSec
- Security as a Services
Course Prerequisites
Recommended Prrequisites:
- None
Test Certification
Recommended as preparation for exam:
- 700-260 - Advanced Security Architecture for Account Managers
